Profiel
Experience
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AutoWeek
AutoWeek is a magazine for everyone who is interested in both new and used cars. AutoWeek combines the topicality of a newspaper with the authority and quality of a magazine.
Unique buying reasons
- Autoweek is a successful international concept
- Autoweek is up-to-date: the only weekly car magazine
- Autoweek gives a wealth of information for a low price
- Äutoweek has a broad, accessible concept
- Autoweek is completely full colour
Doelgroep
The AutoWeek reader is fairly to highly interested in cars, but is not a car freak. He is mostly a man who wants a representative car, wants to keep his car on the road and who is eagerly looking forward to his next – even better – car. AutoWeek readers are younger and more well-off than the average Dutch person. 20% of the readers plan to buy a new car within six months.Lezerskern
Domain
Media Domain Automotive
Media Domain Leisure/Travel
Sex
Men
Age
15-24
25-34
35-49
Income group
B1
B2
C
Phase of life
Young two-person households
Households with children under 14
Bereik & oplage
Bereik
- Bron
- NOM Print Monitor 2011-I - 2011-II
- Netto bereik %
- 5,50
- Netto bereik X1000
- 766
- K/1000 bereik
- € 10,39
Oplage
- Bron:
- Gewogen gemiddelde oplage per editie betreffende HOI oplagekwartalen Q1-2011 t/m Q4-2011
- Abonnementen
- 54.435
- Leesportefeuille
- 12.507
- Losse Verkoop
- 25.716
- Totale verspreiding
- 94.852
- Totale betaalde verspreiding
- 92.659
Editorial mainstays
- Human Interest
- Cars




