Profiel
Experience
Planning
Contact
Doelgroep
esta aims at women aged 35 and older who combine work with family life, have wide interests and belong to the early majority (as for mentality and buying behaviour). The target group has had upper secondary vocational training or higher and works part- or fulltime. De esta reader is self-confident, social-minded, happily independent and balanced and wants to keep growing. She is open to new opportunities and knows what she’s worth.
Lezerskern
DomainMedia Domain Food
Media Domain Automotive
Media Domain Beauty
Media Domain Leisure/Travel
Media Domain Career
Media Domain Finance
Sex
Women
Women
Age
35-49
50-64
Income group
B1
B2
B1
B2
Phase of life
Households with children under 14
Households with children over 14
Households with children under 14
Households with children over 14




