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Fiets Actief
FietsActief is not aimed at the racing cyclist who wants to go as fast as possible, but at men who take a lively interest in the scenery. The magazine is a tribute to recreational cycling and gives all kinds of advice to help cyclists enjoy their hobby to the full. FietsActief offers the most beautiful cycling routes, the best materials and a list of all interesting cycling events, as well as journalistic stories about everything to do with cycling. The typical FietsActief man is 40-plus, has an active lifestyle and is well-off.
Unique buying reasons
- FietsActief has unique self-plotted cycling routes
- FietsActief always contains attractive offers for its readers
- FietsActief appears six times a year, at times when the demand for cycling information is highest
Doelgroep
Lezerskern
FietsActief is read by about an equal number of men and women, mostly aged 40-plus with an active lifestyle. Readers are wealthy, earn an average or above average salary and in general belong to income groups A, B and C. More than the average person they go away for a weekend within the Netherlands as well as for longer holidays abroad.Bereik & oplage
Bereik
- Bron
- NOM Print Monitor 2011-I - 2011-II
- Netto bereik %
- 1,20
- Netto bereik X1000
- 171
- K/1000 bereik
- € 18,93
Oplage
- Bron:
- Gewogen gemiddelde oplage per editie betreffende HOI oplagekwartalen Q1-2011 t/m Q4-2011
- Abonnementen
- 20.944
- Leesportefeuille
- 1.800
- Losse Verkoop
- 2.563
- Totale verspreiding
- 29.857
- Totale betaalde verspreiding
- 25.307
Editorial mainstays
- Human Interest
- Health
- Sport
- Bike
