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Libelle Balance
Libelle Balance is about being aware, happy and healthy. For a life with heart and soul. In 2005 Libelle started Libelle Balance, one of the specials of the Libelle specials series.
Unique buying reasons
Libelle Balance:
- is linked to the strong mother brand Libelle
- is sold in a package with Libelle, single and by subscription wide circulation
- has low costs per thousand
Target group
Women 40+ belonging to the higher income groups. Materially they are well off. As they grow older, they become more interested in physical health and personal development. They have a need for depth in their lives in the broadest sense of the word.Core readership
SexWomen
Age
35-49
50-64
35-49
50-64
Income group
A
B1
B2
A
B1
B2
Phase of life
Households with children under 14
Households with children over 14
Households with children under 14
Households with children over 14
Reach & circulation
Drukoplage 115.000 exemplarenEditorial mainstays
- Fashion
- Beauty
- Culinary
- Gardening
- Health
- Medical
- Relationships and Psychology
- Lifestyle
- Workshops
- Shopping
