Sanoma Adverteren

Viva Mama is the favourite magazine for young, enterprising mothers. Viva Mama offers relaxation, human interest and inspiration in the field of fashion, lifestyle, culinary and home. The magazine looks at life with children from an original point of view. A lot of attention is paid to fashion and home decoration for mothers and kids. But Viva does not avoid contemporary dilemmas – about careers, childrearing and relationships. They are usually treated in a light-hearted tone. Viva Mama is a magazine every woman with children under 4, who wants to see beyond the end of the cradle, can identify with.