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The Yes reader is the average, young Dutch woman. A contemporary woman. She is ambitious, wants to have a pleasant life and makes high demands. She attaches great value to her appearance, but does not like much fuss. She wants to have a nice circle of friends and is interested in her own development.

The world of the Yes reader is to a large extent making choices, both in dilemmas and in practical matters. In many respects she is a starter, having to make choices which will be important for the rest of her life.

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